Automate what humans shouldn't have to do.
Your team is doing work that AI can do in seconds. Lead triage. Email sorting. Proposal drafts. Invoice processing. We build custom automations that handle it in the background, with your team in control as the overseer. Save 10+ hours per person, per week. Keep scaling without adding headcount.
The companies that figure this out first pull ahead.
Every business has the same 10 to 20 hours of admin work per person, per week. Email triage, data entry, lead follow-up, reporting, proposals. Work that drains energy, blocks scaling, and keeps your team stuck in ops instead of growth.
The companies quietly building custom AI workflows now are the ones that will run leaner teams, move faster, and out-execute competitors still doing it by hand. Not through generic tools. Through systems built around how their business actually operates.
The shift is happening. The question is whether you lead it or play catch-up.
Custom AI automations, built around your business.
Zapier and Make are fine for simple A-to-B tasks. But the real unlock comes from automations that make decisions, integrate with the systems templates can’t reach, and adapt to how your business actually operates. That’s what we build. Your team stays in control. AI handles the repetition.
Input
Email, form, lead, order, event.
AI processes
Classify, enrich, draft, decide.
Human checks
Your team reviews and approves.
Output
Sent, posted, filed, done.
AI conversational agent
A custom-built chatbot that handles lead qualification, appointment booking, FAQ responses, and follow-up — via WhatsApp or web chat. Feels completely human. Scales infinitely. Replaces manual back-and-forth without losing the personal touch that converts.
AI customer service triage
Every incoming email is classified by intent, drafted with a tailored reply in your brand voice, and queued for human approval — then sent within minutes.
Lead qualification & CRM enrichment
New leads are scored, enriched with LinkedIn + company data, routed to the right sales rep, and followed up automatically until a reply comes in.
Invoice & document automation
Incoming invoices, contracts, and receipts are parsed, categorized, and pushed into your accounting software — with flagged exceptions for human review.
Automated proposal generator
Based on a discovery call transcript, a custom proposal is drafted, branded, and prepared for the sales rep to review and send — in minutes instead of hours.
Ad performance monitoring & alerts
AI watches ad accounts 24/7 — flags fatigue, surfaces winners, drafts scaling actions, and alerts your team the moment something needs attention.
Inbound application processing
Every CV is parsed, screened against your criteria, ranked, and delivered as a short summary to the hiring manager — with red flags surfaced automatically.
Weekly reporting automation
Data pulled from every tool in your stack is transformed into a branded weekly report — with AI-written insights your team approves and ships.
AI-powered talent acquisition
AI defines role requirements, then scrapes LinkedIn, social networks, and the web for matching candidates. Every profile is scored, ranked, and contacted automatically — personalized email, LinkedIn message, or WhatsApp. Your team only sees pre-qualified matches.
Ready to see what we can automate in your business?
Book your free auditIf any of these sound like your team, we should talk.
You’re drowning in inbound leads.
Hundreds of form submissions, WhatsApp messages, or DMs per month. Half of them never get a proper follow-up because your team simply can’t keep up.
Your team spends hours on repetitive admin.
Invoice processing, data entry, email sorting, proposal drafting. Work that has to get done but eats into the time they should be spending on growth.
Your tools don’t talk to each other.
CRM, ad platforms, accounting, email, Slack. All separate. Information copied from one to the other by hand. Mistakes happen. Context gets lost.
You want to scale without hiring more people.
You’re at a point where the next growth step would mean three new hires. Or one smart automation that does the same work, faster, for a fraction of the cost.
From first call to live automation in 2 to 4 weeks.
No vague statements of work. No six-month builds that balloon out of scope. A clear process with checkpoints at every stage.
Scoping call.
30 to 60 minutes. We map your current workflow, find where time is leaking, and identify the two or three automations with the highest ROI. You leave with a clear quote and timeline. No pitch.
Process mapping.
We shadow the actual workflow with your team. Every step. Every edge case. Every tool involved. This is where bad automations get prevented — because you can’t automate what you don’t fully understand.
Build & test.
We build the automation, test it against real data from your business, and iterate until it behaves correctly in every scenario. Your team reviews the logic at each checkpoint.
Handover & monitor.
Full documentation. Team training. And optional ongoing monitoring where we watch the automation’s performance, catch edge cases, and refine over time. You own it fully either way.
Common questions
Everything you wanted to know about custom AI automations.
No-code tools work great for simple A-to-B flows. We build custom automations that handle complex logic, use AI to make decisions, and integrate with systems those tools can't reach. Plus, every automation is tailored to your exact workflow — not a template.
No. Every automation we build has human-in-the-loop checkpoints. Your team still reviews and approves the important steps — AI just handles the prep work. You keep full oversight.
Most automations go live within 2-4 weeks. We start with a scoping call, map your current process, build a prototype, test with real data, then hand it over with full documentation and training for your team.
100+ platforms: Gmail, Outlook, Slack, Notion, Airtable, Salesforce, HubSpot, Pipedrive, Shopify, Stripe, QuickBooks, Xero, WhatsApp Business, Meta Ads, Google Ads, and more. If it has an API or can be accessed via browser, we can integrate with it.
That's why human checkpoints exist. AI drafts and decides — your team approves. We also build in exception handling, error logging, and rollback mechanisms. You'll know immediately if something needs attention.
Every automation is scoped individually. Simple workflows start around €2,500 as a one-off build. Complex multi-step systems with ongoing optimization are typically retainer-based. Book an audit call — we'll give you a clear quote after understanding your needs.
Ready to automate your business?
Book a free 30-minute audit call. We'll map your current workflows and show you exactly what can be automated — no pitch, just insights.