System Industries Cases
AI Automations
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Our Work

What we've built.

We work with a select number of clients at a time. Here's a look inside the systems we've implemented.

$ scale-code deploy --mode=production
content_engine: ready
paid_media: scaling
crm_pipeline: connected
ai_division: active
status: "enabling new scaling potential"
> all systems operational

Schats & Leenders

Premium Kitchens & Interior
  • Full Paid Advertising Infrastructure
    Built the complete acquisition funnel from scratch. Meta Ads campaign architecture, audience strategy, creative production, and conversion tracking. They started from zero. No ads, no funnel, no system.
  • Content & Creative Production
    Produced the entire creative library. High-end videography scripted around their customer persona. Static ads, video content, and direct response copy. Everything engineered to convert in the premium kitchen space.
  • WhatsApp Automation & CRM Integration
    Connected everything into one CRM with AI-powered WhatsApp lead qualification. Every lead responded to within seconds, scored, and routed to the right team member automatically.
Impact
Business Built from Zero
Full acquisition infrastructure created from scratch, now generating consistent qualified kitchen inquiries
Revenue Engine Activated
E-commerce acquisition strategy driving high-intent showroom visits every week
Lead Response Automated
WhatsApp CRM handling lead qualification instantly, no manual follow-up needed
Current system
Content StudioActive
Scripted videography & creative production
Paid MediaActive
Meta Ads & acquisition strategy
CRM & SoftwareActive
WhatsApp automation & pipeline management

Slotervaart Tandartsen

Dental Practice
  • Scripted Content & Patient Campaigns
    Produced professional video content scripted around their ideal patient profile. Treatment-specific creative angles designed for Meta Ads with location-based targeting and conversion-optimized landing pages.
  • Front & Back Office Integration
    Unified their entire operation into one system. Front office and back office running on a single CRM. Appointment flow, lead tracking, and team coordination all connected.
  • AI Chatbot for Reminders & Coordination
    Built an AI-powered system handling internal team reminders for daily operations and automatic patient appointment reminders. Reduces no-shows and frees up front desk time completely.
Impact
Patient Pipeline Streamlined
Acquisition funnel bringing in new patients consistently on autopilot
Practice Unified
One system connecting front desk, back office, and patient communication
No-Shows Reduced
AI reminders keeping patients on schedule and freeing up front desk hours
Current system
Content StudioActive
Scripted videography & creative production
Paid MediaActive
Meta Ads & acquisition strategy
CRM & SoftwareActive
WhatsApp automation & pipeline management
AI DivisionActive
Chatbots & custom AI solutions

Bual Clinics

Beauty & Aesthetics
  • Meta Advertising for Patient Acquisition
    Built and managed the complete Meta Ads system. E-commerce acquisition strategy targeting high-intent patients with treatment-specific creative. Without this system, scaling patient volume simply would not be possible.
  • AI WhatsApp Chatbot
    Built a custom conversational AI agent that handles lead qualification, appointment booking, and FAQ responses via WhatsApp Business API. Feels completely human. Scales infinitely. This is a separate AI development, not just automation.
  • CRM Pipeline & Automated Booking
    Every conversation synced to their CRM in real time. Patients book directly through the WhatsApp conversation, synced with their calendar. The automated follow-up crystallizes every lead that enters the funnel.
Impact
Growth Enabled
Meta advertising system generating consistent patient demand at scale
Always-On Qualification
AI chatbot handling every inquiry instantly, 24/7, no leads left waiting
Booking Fully Automated
Patients schedule directly through conversation, zero manual intervention
Current system
Paid MediaActive
Meta Ads & acquisition strategy
CRM & SoftwareActive
WhatsApp automation & pipeline management
AI DivisionActive
Chatbots & custom AI solutions

Zonneplaneet

Solar Energy
  • Meta Ads Lead Generation
    Built and managed Meta Ads campaigns targeting homeowners ready for solar. Location-based targeting, seasonal angles, and offer-driven creative leveraging e-commerce acquisition intelligence to generate qualified leads consistently.
  • CRM with Tagging & Pipeline Management
    Their entire team now works on our CRM system. Custom tagging for lead stage, interest type, and location. Full pipeline visibility from first click to signed contract. Complete team clarity.
  • Creative Production & WhatsApp Automation
    Produced scripted content and ad creative for ongoing campaigns. Implemented WhatsApp automation for instant lead follow-up. Every inquiry gets a personalized response within seconds, the follow-up that makes the advertising funnel actually convert.
Impact
Lead Flow Consistent
Meta campaigns targeting qualified homeowners in the right locations, every week
Full Team Visibility
CRM pipeline giving every team member real-time lead intelligence
Follow-Up Instant
WhatsApp automation responding to every inquiry within seconds
Current system
Content StudioActive
Scripted videography & creative production
Paid MediaActive
Meta Ads & acquisition strategy
CRM & SoftwareActive
WhatsApp automation & pipeline management

DMS Keukens

Kitchen Retail
  • Showroom Traffic Campaigns
    Designed e-commerce driven campaigns specifically to drive foot traffic to their physical showroom. Offer-led creative with urgency mechanics. Location targeting dialed into their catchment area with conversion intelligence.
  • Lead Qualification Flow
    Online inquiries qualified through automated questions before being handed to the sales team. Only serious buyers reach a consultant. Saves hours of back-and-forth and keeps the team focused on closing.
  • Creative Production
    Full creative suite produced on location. Kitchen videography, lifestyle imagery, and promotional materials. All scripted around their customer persona and optimized for paid social performance.
Impact
Showroom Traffic Up
Location-targeted campaigns driving qualified foot traffic consistently
Sales Team Efficiency
Only pre-qualified buyers reach a consultant, saving hours daily
Creative Library Built
Full production suite on location, optimized for paid performance
Current system
Content StudioActive
Scripted videography & creative production
Paid MediaActive
Meta Ads & acquisition strategy
CRM & SoftwareActive
WhatsApp automation & pipeline management

Motion 3

Boutique Fitness
  • Content & Creative Production
    Produced a complete content library. Training footage, member stories, and class highlights. All scripted around their ideal member persona and formatted for Meta Ads with scroll-stopping hooks. This is where it all starts, the fuel for the entire system.
  • Meta Advertising & Member Acquisition
    Built and managed Meta Ads campaigns for new member acquisition. Local targeting, class-specific angles, and offer-driven creative. E-commerce acquisition strategy applied to fitness, generating a consistent flow of trial bookings.
  • WhatsApp Funnel & CRM Qualification
    Every lead enters a personalized WhatsApp follow-up sequence. Automated qualification questions, class recommendations, and trial booking. Synced to CRM so the team knows exactly who is ready to sign up. The follow-up that makes the funnel convert.
Impact
Content Engine Running
Professional fitness content produced on script, formatted for performance
Member Pipeline Active
Consistent flow of trial bookings through targeted acquisition campaigns
Follow-Up Personalized
WhatsApp funnel qualifying and converting leads on autopilot
Current system
Content StudioActive
Scripted videography & creative production
Paid MediaActive
Meta Ads & acquisition strategy
CRM & SoftwareActive
WhatsApp automation & pipeline management

OSAK

Solar / Software / Logistics
  • Custom Inventory Management Software
    Built a complete inventory management system from the ground up. Real-time warehouse overview replacing manual tracking and guesswork. This is our AI development side, building custom solutions for operational challenges.
  • Discord Integration for Live Updates
    Inventory amounts can be updated directly through Discord. Team members update stock levels in a chat channel, and the system automatically syncs to the master database. API connection that eliminates spreadsheet friction entirely.
  • Automated Reporting & Documentation
    Automated daily reports with the latest inventory status. Documents generated and distributed to the team every morning. Full audit trail of every change, every update, every adjustment. No manual work.
Impact
Inventory Clarity
Real-time warehouse overview replacing manual tracking and guesswork
Team Coordination
Discord-powered updates syncing stock levels without spreadsheet friction
Reporting Automated
Daily status reports generated and distributed without lifting a finger
Current system
CRM & SoftwareActive
WhatsApp automation & pipeline management
AI DivisionActive
Chatbots & custom AI solutions

Scale Code

Performance Marketing Agency
  • Custom Website & Design System
    Built the entire agency website from scratch. 30+ custom sections, scroll-driven animations, responsive design system, and interactive components. No templates, no page builders. Every pixel engineered for conversion and brand positioning.
  • Automated Lead Acquisition System
    Engineered a custom API connection between the website and our CRM. Form submissions create qualified contacts, sync to a live availability calendar, book appointments automatically, and trigger personalized Google Meet invitations. The entire pipeline runs without a single manual step.
  • Interactive AI Assessment Funnel
    Built a 9-question diagnostic tool that profiles visitors based on their business challenges, team size, and growth stage. Delivers personalized strategic recommendations in real time. Custom animations, email capture, and intelligent routing.
Impact
Full Platform Built
Premium agency presence engineered from zero, 30+ custom components, live in weeks
Lead Pipeline Automated
Website to CRM to calendar to Google Meet, fully connected, zero manual touchpoints
Visitor Intelligence
Every lead profiled and qualified before the first conversation even starts
Current system
Content StudioActive
Scripted videography & creative production
CRM & SoftwareActive
WhatsApp automation & pipeline management
AI DivisionActive
Chatbots & custom AI solutions

A number of our clients operate under non-disclosure agreements. The work shown here represents a selection of the systems we have built. Several implementations as well as organisations remain confidential at the request of the client involved.

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